It is essential for every business enterprise to monitor the requirements and demands of clients or customers to foster a healthy transactional relationship and also enhance the sales cycle. Due to th...

A poorly maintained software solution, especially for an automobile or production industry, can negatively impact the operations and business functions in an organisation. It is understood that a peri...

The success factor of an online business heavily relies on the amount of prospects visiting the website on a daily basis. An increase in web traffic indicates higher conversions or potential sales whi...

One of the many ways for a business to maintain its competitive edge in the market and to stay ahead of times is to utilize several software solutions to enhance productivity and ensure seamless enter...

Having a high click through rate (CTR) is something that every marketing professional aims to achieve through their online advertising or pay per click (PPC) promotions. A high CTR shows the relevance...

It is rather surprising to know how numerous B2B companies are now considering content marketing as a major contributing force to enhance client satisfaction and generate revenue. Many B2B marketing p...

The three pillars of SEO remain the same- Authority, Content and Indexed Age. Thee three are vital for a SEO tick. The above-mentioned three pillars are considered as the fundamental driving principle...

In 2007 with the launch of IPhone by Apple, there begin a new era of smart phones. Smart phones are all you need and all you can imagine in your palm. Smartphones are one of the most influential inven...

Social media and Artificial Intelligence (AI) are now rapidly taking over the world of modern marketing, weeding out traditional methods such as posters, offline advertisements, TV, radio and newspape...

Despite having a highly well-developed internal risk management program, many risk managers tend to overlook significant threats coming from the company’s technological component. These omissions ca...

This topic might sound drab, but given the growing demand and need for unique product and service solutions to business problems, more and more companies are investing in product engineering services ...

Ever heard of IoT before? It stands for Internet of Things. Basically, IoT is a network of physical devices, vehicles, and other appliances and instruments, which are implanted with electronics, senso...